Interesting Finds « Graphic Design, Advertising, Web in Yorkshire

February 24, 2010

Random Studio Shots

Filed under: Interesting Finds, Photography, Random, Uncategorized — Tags: cooke, design, giles, office, Photography, studio — GilesCooke @ 11:54 am

Some random shots of the new studio.

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January 6, 2010

Construction of Type

Filed under: Articles, Interesting Finds, Random — GilesCooke @ 11:22 am

serifsandsherifs1

How a letter is constructed.

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November 17, 2009

History of the Coca Cola bottle

Filed under: Articles, Interesting Finds — Tags: bottle design, Branding, coca cola, leeds, Logo — GilesCooke @ 4:53 pm

Coca Cola History: Left to Right 1899 – 1900 – 1915 – 1916 – 1957 – 1986

An interesting image of how the Coca Cola bottle has changed over the years. One of the most recognisable brands in the world, this bottle is the classic representation of what a brand can mean to a company, probably more so than the slightly cheesey Advertising campaigns that they have run over the last few years. However it is an enduring/historic brand that will be with us for many years to come. Notice the logo, this has barely changed, rather tweaked every few years, because it sees its history as key to their brand.

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November 5, 2009

Nice photography

Filed under: Interesting Finds — Tags: Ambroise Tézenas, Leica, Photography — GilesCooke @ 12:02 pm

Not entirely relevant to what I do, but lovely stuff all the same

Ambroise Tézenas
Born in Paris in 1972, Ambroise graduated from the Applied Arts School of Vevey, Switerland in 1994. First based in London and then in Paris, he was a member of Editing agency from 2000 untill 2002. From 2002, Ambroise Tézenas has essentially devoted his time to the creation of a personnal work on landscapes. In 2004, he co-founded the association of independent photographers Think Pictures.
His work produced in Beijing from 2001 to 2005, witnessing the changes happening in Beijing before hosting the Olympics, won the Leica European Publisher’s Award. It was published in five languages ans is now in its second edition.

from
http://www.younggalleryphoto.com/photography/tezenas/tezenas.html

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October 29, 2009

Hey Jude Decision Map

Filed under: Interesting Finds — GilesCooke @ 4:55 pm

tumblr_kolo40SQZq1qzy3cwo1_r1_500

Nice idea

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October 16, 2009

Great Creative Brief

Filed under: Interesting Finds — GilesCooke @ 12:27 pm

If only every Design Brief was like this.

the best creative brief ever

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September 15, 2009

Photoshop palettes

Filed under: Articles, Interesting Finds, Uncategorized — GilesCooke @ 2:32 pm

An interesting look at how the Photoshop palette has developed over the years. I seem to remember most of these, I certainly remember the dark days before layers.

ps-evolution

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September 13, 2009

Logo Evolution

Filed under: Articles, Interesting Finds, Uncategorized — Tags: Apple, BMW, brand, evolution, fashion, Graphic design, history, Logo, marketing, Pepsi, time — GilesCooke @ 11:41 am

It’s interesting to see how to see how the big corporations develop their logos over time, They all seem to develop to fit in with the fashion of the time, whilst retaining an element of history throughout. The success of some brands can be seen when they feel it can stand to lose the text in a logo, see Nike and Apple. Most examples here operate the evolution, not revolution technique which retains existing brand values, see BMW. The Google brand philosophy remains the same, however the typography changes with the time. Pepsi has 2 distinctive brand movements, although they merge in the 50’s. Apple start from somewhere strange, and move to a simple icon we all recognise today. BMW play a safe hand throughout with a few typographical changes. Nike has the confidence to remove the word Nike and rely on the famous swoosh. Sony (like Google) retain the value of their brand name with simple typographic treatments.

Sony logo through history

Nike logo evolution

BMW logo through history

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	About Corp ID Literature Advertising Web design Photography Testimonial various Contact		February 24, 2010 Random Studio Shots Filed under: Interesting Finds, Photography, Random, Uncategorized — Tags: cooke, design, giles, office, Photography, studio — GilesCooke @ 11:54 am Some random shots of the new studio. Comments (0) January 6, 2010 Construction of Type Filed under: Articles, Interesting Finds, Random — GilesCooke @ 11:22 am How a letter is constructed. Comments (0) November 17, 2009 History of the Coca Cola bottle Filed under: Articles, Interesting Finds — Tags: bottle design, Branding, coca cola, leeds, Logo — GilesCooke @ 4:53 pm Coca Cola History: Left to Right 1899 – 1900 – 1915 – 1916 – 1957 – 1986 An interesting image of how the Coca Cola bottle has changed over the years. One of the most recognisable brands in the world, this bottle is the classic representation of what a brand can mean to a company, probably more so than the slightly cheesey Advertising campaigns that they have run over the last few years. However it is an enduring/historic brand that will be with us for many years to come. Notice the logo, this has barely changed, rather tweaked every few years, because it sees its history as key to their brand. Comments (0) November 5, 2009 Nice photography Filed under: Interesting Finds — Tags: Ambroise Tézenas, Leica, Photography — GilesCooke @ 12:02 pm Not entirely relevant to what I do, but lovely stuff all the same Ambroise Tézenas Born in Paris in 1972, Ambroise graduated from the Applied Arts School of Vevey, Switerland in 1994. First based in London and then in Paris, he was a member of Editing agency from 2000 untill 2002. From 2002, Ambroise Tézenas has essentially devoted his time to the creation of a personnal work on landscapes. In 2004, he co-founded the association of independent photographers Think Pictures. His work produced in Beijing from 2001 to 2005, witnessing the changes happening in Beijing before hosting the Olympics, won the Leica European Publisher’s Award. It was published in five languages ans is now in its second edition. from http://www.younggalleryphoto.com/photography/tezenas/tezenas.html Comments (0) October 29, 2009 Hey Jude Decision Map Filed under: Interesting Finds — GilesCooke @ 4:55 pm Nice idea Comments (0) October 16, 2009 Great Creative Brief Filed under: Interesting Finds — GilesCooke @ 12:27 pm If only every Design Brief was like this. Comments (0) September 15, 2009 Photoshop palettes Filed under: Articles, Interesting Finds, Uncategorized — GilesCooke @ 2:32 pm An interesting look at how the Photoshop palette has developed over the years. I seem to remember most of these, I certainly remember the dark days before layers. Comments (0) September 13, 2009 Logo Evolution Filed under: Articles, Interesting Finds, Uncategorized — Tags: Apple, BMW, brand, evolution, fashion, Graphic design, history, Logo, marketing, Pepsi, time — GilesCooke @ 11:41 am It’s interesting to see how to see how the big corporations develop their logos over time, They all seem to develop to fit in with the fashion of the time, whilst retaining an element of history throughout. The success of some brands can be seen when they feel it can stand to lose the text in a logo, see Nike and Apple. Most examples here operate the evolution, not revolution technique which retains existing brand values, see BMW. The Google brand philosophy remains the same, however the typography changes with the time. Pepsi has 2 distinctive brand movements, although they merge in the 50’s. Apple start from somewhere strange, and move to a simple icon we all recognise today. BMW play a safe hand throughout with a few typographical changes. Nike has the confidence to remove the word Nike and rely on the famous swoosh. Sony (like Google) retain the value of their brand name with simple typographic treatments. Sony logo through history Nike logo evolution BMW logo through history Comments (0)